Viacom has sued Google for $1bn (£517m) over what it claims is “massive intentional copyright infringement” on YouTube and has asked for an injunction to stop any more of its videos being uploaded to the site. This is the first major lawsuit to be filed against Google since its acquisition of YouTube, although it was not entirely unexpected.
A statement from Viacom said:
“[YouTube’s] business model, which is based on building traffic and selling advertising off of unlicensed content, is clearly illegal and is in obvious conflict with copyright laws.”
The statement also criticised Google’s failure to proactively deal with copyright infringement.
Holy smokes, Batman! A billion dollars? Poor YouTube! From time to time, these copyright infringement lawsuits really make me wonder.. How in the bloody hell could someone possibly lose a billion dollars in profit from people streaming their videos online? I enjoy music and music videos as much as the next man, possibly even more, but the music industry is really starting to make me question things.
Music is expensive enough as it is and music television, in particular, is so filled with commercials that it’s no wonder to me that people are looking for alternative sources, which again makes me wonder: Is increased prices and a barrage of law suits, costing even more money and raising prices even further, really the answer.. Let people stream and sample the music, I say, if your product is good enough and reasonably priced, people WILL still buy it.
This guy says also says it pretty well: “Companies create entertainment content for people to watch. How they watch, where they watch, how they find it, is now in the domain of the consumer. We now live in the recommendation age, not the information age. The game has changed. Don’t fight it, work with it.”